Part of Moët Hennessy – Louis Vuitton SE, Chandon is one of the world’s leaders in Sparkling Wines and sponsor of the McLaren’s F1 Team. Today, Chandon estates, from Argentina to China, combine the French heritage and savoir-faire with the local character of new world innovations to reach the highest quality sparkling wines.
Their global team reach us to help creating graphic materials and an iOS App with shareable content for brand activation all over the world on each city that have Formula One Races.
Their global team reach us to help creating graphic materials and an iOS App with shareable content for brand activation all over the world on each city that have Formula One Races.
For the App we made multiple frames with the drivers pictures, letting user take a selfie with them. Also, you could watch the campaign video - The Unexpected Race - right on the App.
The main goal was to create a wide variety of options of invites, menus, gifts and ambientations to allow local markets to have consistency with worldwide communication.